Licensing

Since digital music consumption surpassed physical sales in West Africa in 2013, there has been notable growth in recorded music revenue, particularly through Caller Ring Back Tones and streaming platforms. However, despite this growth, music publishing revenue has not seen a corresponding boost. The transition from traditional models to digital […]

Music Supervision in Africa: Perfectly Syncing Music to Visuals Music is a powerful tool for capturing and retaining an audience’s attention in a visual project. When the right sound resonates with viewers, they are more likely to share, engage, click, and spend time with the media. While choosing the perfect […]